Empowering
We highlight brands that have a special skill to offer the world and make it a softer, better place for all of us. We work with passionate people that use their creativity & their sensitivity as a road map through life and make them shine.
Sensitive
We listen closely to our client's needs and craft meaningful brand identities guided by empathy, instinct & sensitivity. We use it as a creative tool to elevate your project.
Collaborative
We came up with a design process that works in favor for both the designer & the client. We operate hand in hand making sure all creative decisions make sense. The result of this collaboration is a brand identity we are both proud of.
Gapogg is short for Gaea Poggetti,
the founder and main designer of gapogg studio
Hey, I'm Gaea! I was born in a French-Taiwanese family and grew up in the hustle and bustle of Bangkok city.
As a kid I was always drawing, painting, collaging, so naturally I went down the creative path and studied graphic design. I choose to go to Nantes in France, which is where my family is originally from, and discovered life in France at the age of 18.
After graduation, curiosity led me to move to Amsterdam, for what was supposed to be a 2 year trial and ended up being home for the past 6 years. In 2019, I started gapogg studio — a space where I can pursue my passion for crafting unique brands while also exploring my artsy crafty side through my stationery shop.
I'm passionate about helping brands and projects that contribute to making to world a better place, specifically through creativity and mental health awareness. It's with this spirit that I co-host of Illustration Ladies Amsterdam, a creative community of 150+ women for which I organise regular events (studio visits, workshops, networking evenings, etc).
When I'm not sitting behind my computer or scrolling on my phone (yikes!), you can find me doing puzzles, listening to podcasts, watching Survivor or going to ABBA-themed spin classes.
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